MERCEDES-BENZ FASHION WEEK AZERBAIJAN ss26
Mercedes-Benz Fashion Week Azerbaijan will take place on June 12–14, 2026, at Elektra Hall in Baku. The event continues its mission to elevate Azerbaijan’s fashion industry by merging creativity, innovation, and international culture.
The upcoming season will deliver an immersive, multi-sensory experience where fashion meets art, culture, and music. Alongside the runway shows, the program will feature a curated musical lineup with DJs from France, Italy, Turkey, and Georgia, adding a new dynamic layer to both the shows and after-hours experiences.
The carefully curated program will showcase both established and emerging designers, reflecting the growing strength and sophistication of the local fashion scene. By integrating music and fashion into one unified platform, the event creates a vibrant cultural dialogue that resonates with a global audience.
The upcoming season will deliver an immersive, multi-sensory experience where fashion meets art, culture, and music. Alongside the runway shows, the program will feature a curated musical lineup with DJs from France, Italy, Turkey, and Georgia, adding a new dynamic layer to both the shows and after-hours experiences.
The carefully curated program will showcase both established and emerging designers, reflecting the growing strength and sophistication of the local fashion scene. By integrating music and fashion into one unified platform, the event creates a vibrant cultural dialogue that resonates with a global audience.
UPCOMING SEASON SS26: 12 / 13 / 14 JUNE 2026
MBFW Premiere Season Moments
The premiere season of Mercedes-Benz Fashion Week Azerbaijan has successfully concluded in Baku, bringing together fashion, art, and technology in a vibrant international event.
Organized by the Azerbaijan Fashion Designers Association and Led.az Events, with the support of strategic partner Mercedes-Benz, the program featured collections from designers across Turkey, Belarus, Italy, Georgia, Israel, and Kazakhstan.
A special highlight was the Azerbaijan Fashion & Art exhibition, showcasing local brands such as Muse Me, The Tothu, Parcha Studio, Gaga Factory, and others, alongside an art installation by contemporary Azerbaijani artist Elnara Nasirli.
The event also included showrooms from jewelry brands Nino Sepo and Narmeen Jewelry, exhibitions by Vira Plotnikova and Co.Lab, a presentation by Turkish jewelry house Panghia, and a runway show of the Adidas for Mercedes-Benz collection — underlining the event's global scope and the brand’s role in cultural and innovative dialogue.
Organized by the Azerbaijan Fashion Designers Association and Led.az Events, with the support of strategic partner Mercedes-Benz, the program featured collections from designers across Turkey, Belarus, Italy, Georgia, Israel, and Kazakhstan.
A special highlight was the Azerbaijan Fashion & Art exhibition, showcasing local brands such as Muse Me, The Tothu, Parcha Studio, Gaga Factory, and others, alongside an art installation by contemporary Azerbaijani artist Elnara Nasirli.
The event also included showrooms from jewelry brands Nino Sepo and Narmeen Jewelry, exhibitions by Vira Plotnikova and Co.Lab, a presentation by Turkish jewelry house Panghia, and a runway show of the Adidas for Mercedes-Benz collection — underlining the event's global scope and the brand’s role in cultural and innovative dialogue.
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